Marketing

School Visits

Ask children students if they would like you to come to their class at school so you and they could demonstrate Taekwondo for the class.

• For student’s that say yes, tell their parents what you want to do and get the school name and teacher’s name.
• Mail an official letterhead letters, or have students deliver the letters, to the teachers. In the letter, say that the student is a member of your children’s’ self-defense program (do not call it Taekwondo or a martial art; the teacher may have preconceived bad thoughts about martial arts). Say that the student has asked you to come to the class to demonstrate what he or she has learned in the program. Tell them it will be a short, 15-minute demonstration where the student show some techniques and then you will perform some safe, but spectacular, techniques and then give a short talk on stranger danger, handling bullies, etc. (use eye-catching charts to keep student attention). Remind them you are doing this for the student as a reward for good behavior at school. Thank them for taking the time to do something special for a great child like the student.
• Some schools may have policies against handing out business cards, brochures, or flyers. However, you can have your student pass out pencils with your school name and phone number on them to all the classmates.
• Send a thank you note to the teacher after the demonstration with an offer to come back again.